What Shopify theme does Eco use?
Answer: No theme (headless storefront)
Teardown of blueland.com, checked 2026-10-25
Eco is a headless Shopify store: it runs on Shopify for products and checkout, but the storefront is a Custom Hydrogen storefront rather than a Shopify theme. We did not detect any of the common third-party apps we track on the homepage. The public catalog lists 80 products priced from 1.00 to 136.00. The homepage passes 14 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Headless (Hydrogen) |
| Name in admin | Custom Hydrogen storefront |
| Version | Not published |
| Source | Headless storefront, no Shopify theme |
| Currency | - |
Apps and tools on Eco
None of the tracked apps were found on the homepage. Apps can still run on product or cart pages.
Catalog snapshot
Top product types: Starter KitsExtrasRefillsSamplesGift Cards
Top vendors: Blueland
Teardown: 78/100
What Eco could improve
- ✕Open Graph image for link previews SocialSet a social sharing image in theme settings so links shared on Facebook, Slack and iMessage look clickable.
- ✕Homepage HTML under 250 KB SpeedHTML is 525 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Product reviews app detected ConversionShow reviews on product pages. Shoppers trust other customers more than product copy.
- ✕Email or SMS capture tool detected ConversionCapture emails from first-time visitors with a signup offer, then automate a welcome flow.
What Eco gets right
- ✓Homepage title is 30-65 characters SEOCurrent: 50 characters.
- ✓Meta description is 70-160 characters SEOCurrent: 154 characters.
- ✓Homepage has exactly one H1 SEOFound 1.
- ✓Canonical tag present SEO
- ✓Structured data (JSON-LD) SEO
- ✓At least 90% of images have alt text Accessibility28 of 31 images have alt text.
- ✓Below-the-fold images are lazy loaded Speed28 of 31 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed0 third-party domains load scripts.
- ✓Under 40 script tags on the homepage Speed13 script tags.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Public product catalog found Catalog80 products found.
Other stores using Headless (Hydrogen)
Burrow
iPhone 18 Cases and Accessories
e.l.f. Cosmetics
Fashion Nova
Caraway
ROKA
All Headless (Hydrogen) theme examples
Questions about Eco
What Shopify theme does Eco use?
Eco does not use a Shopify theme. It is a headless store (Custom Hydrogen storefront) that uses Shopify for products and checkout. Checked 2026-10-25.
What apps does Eco use?
None of the 51 common apps we track were found on the Eco homepage.