What Shopify theme does CAMILLA AND MARC use?
Answer: Horizon v2.0.0
Teardown of camillaandmarc.com, checked 2026-10-28
CAMILLA AND MARC runs on the Horizon Shopify theme (version 2.0.0), renamed to "RS27 Launch C&M - AU Theme 1.2" in the admin. We detected 5 apps and tools on the storefront, including Klaviyo, Gorgias, Google Tag Manager. The public catalog lists 250+ products priced from A$50.00 to A$3,200. The homepage passes 11 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Horizon |
| Name in admin | RS27 Launch C&M - AU Theme 1.2 |
| Version | 2.0.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | AUD |
Apps and tools on CAMILLA AND MARC
Email & SMS: Klaviyo
Support: Gorgias
Analytics: Google Tag ManagerMicrosoft Clarity
Ads tracking: Meta Pixel
Catalog snapshot
Top product types: TopsPantsDressesSkirtsTees & TanksJewellery
Top vendors: CAMILLA AND MARCC&M CAMILLA AND MARC SALE
Teardown: 61/100
What CAMILLA AND MARC could improve
- ✕Meta description is 70-160 characters SEOCurrent: 183 characters.Add a description with the value proposition and one reason to buy. It is the ad copy for every organic click.
- ✕Homepage has exactly one H1 SEOFound 4.Use one H1 describing what the store sells. Many themes put the logo in the H1 or skip it.
- ✕Open Graph image for link previews SocialSet a social sharing image in theme settings so links shared on Facebook, Slack and iMessage look clickable.
- ✕At least 90% of images have alt text Accessibility36 of 43 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Homepage HTML under 250 KB SpeedHTML is 662 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed97 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
- ✕Product reviews app detected ConversionShow reviews on product pages. Shoppers trust other customers more than product copy.
What CAMILLA AND MARC gets right
- ✓Homepage title is 30-65 characters SEOCurrent: 33 characters.
- ✓Canonical tag present SEO
- ✓Structured data (JSON-LD) SEO
- ✓Below-the-fold images are lazy loaded Speed28 of 43 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed4 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog250+ products found.
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Questions about CAMILLA AND MARC
What Shopify theme does CAMILLA AND MARC use?
CAMILLA AND MARC uses the Horizon theme, version 2.0.0. In the Shopify admin it is named "RS27 Launch C&M - AU Theme 1.2". Checked 2026-10-28.
What apps does CAMILLA AND MARC use?
We detected Klaviyo, Gorgias, Google Tag Manager, Meta Pixel, Microsoft Clarity on the CAMILLA AND MARC homepage.