What Shopify theme does Folk use?
Answer: Broadcast v8.1.1
Teardown of folkclothing.com, checked 2026-10-27
Folk runs on the Broadcast Shopify theme (version 8.1.1), renamed to "FolkClothing/main" in the admin. We detected 4 apps and tools on the storefront, including Klaviyo, Judge.me, Klarna. The public catalog lists 250+ products priced from $14.00 to $612. The homepage passes 13 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Broadcast |
| Name in admin | FolkClothing/main |
| Version | 8.1.1 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Folk
Email & SMS: Klaviyo
Reviews: Judge.me
Payments: Klarna
Analytics: Elevar
Catalog snapshot
Products250+
Lowest price$14.00
Highest price$612
Top product types: TrousersOuterwearShirtsSocksT-ShirtsKnitwear
Top vendors: FolkFlower MountainHomework
Teardown: 72/100
What Folk could improve
- ✕Homepage title is 30-65 characters SEOCurrent: 4 characters.Write a title that names the brand and the main product category. Search results truncate after about 60 characters.
- ✕Homepage has exactly one H1 SEOFound 0.Use one H1 describing what the store sells. Many themes put the logo in the H1 or skip it.
- ✕Homepage HTML under 250 KB SpeedHTML is 772 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed79 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
- ✕Free shipping offer visible on homepage ConversionShipping cost is the top reason for cart abandonment. If you offer free shipping over a threshold, say so in the announcement bar.
What Folk gets right
- ✓Meta description is 70-160 characters SEOCurrent: 91 characters.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓At least 90% of images have alt text Accessibility45 of 45 images have alt text.
- ✓Below-the-fold images are lazy loaded Speed29 of 45 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed3 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog250+ products found.
Other stores using Broadcast
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saltair.com
BroadcastScore 61
Boppy
boppy.com
BroadcastScore 67
Sunday Citizen
sundaycitizen.co
BroadcastScore 78
Houdini Sportswear
houdinisportswear.com
BroadcastScore 72
Eastside Golf
eastsidegolf.com
BroadcastScore 72
ALEX AND ANI
alexandani.com
BroadcastScore 78
Questions about Folk
What Shopify theme does Folk use?
Folk uses the Broadcast theme, version 8.1.1. In the Shopify admin it is named "FolkClothing/main". Checked 2026-10-27.
What apps does Folk use?
We detected Klaviyo, Judge.me, Klarna, Elevar on the Folk homepage.