What Shopify theme does Hawkins New York use?
Answer: HNY v1.0
Teardown of hawkinsnewyork.com, checked 2026-10-27
Hawkins New York runs on the HNY Shopify theme (version 1.0), renamed to "October Sale Theme (10/22 Rollout)" in the admin. We detected 6 apps and tools on the storefront, including Klaviyo, Okendo, Rebuy. The public catalog lists 250+ products priced from $8.00 to $800. The homepage passes 14 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | HNY |
| Name in admin | October Sale Theme (10/22 Rollout) |
| Version | 1.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Hawkins New York
Email & SMS: Klaviyo
Reviews: Okendo
Upsell: Rebuy
Search: Boost AI Search
Analytics: HotjarMicrosoft Clarity
Catalog snapshot
Top product types: Holiday: DecorHoliday: OrnamentsHoliday: WrapsKitchen: UtensilsPantry: FoodDecor: Trays
Top vendors: Hawkins New YorkFog LinenCody FosterOberfrankischeRagon HouseTrim + Twine
Teardown: 78/100
What Hawkins New York could improve
- ✕Homepage has exactly one H1 SEOFound 4.Use one H1 describing what the store sells. Many themes put the logo in the H1 or skip it.
- ✕At least 90% of images have alt text Accessibility73 of 125 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Homepage HTML under 250 KB SpeedHTML is 2040 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed159 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
What Hawkins New York gets right
- ✓Homepage title is 30-65 characters SEOCurrent: 59 characters.
- ✓Meta description is 70-160 characters SEOCurrent: 130 characters.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓Below-the-fold images are lazy loaded Speed56 of 125 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed5 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog250+ products found.
Questions about Hawkins New York
What Shopify theme does Hawkins New York use?
Hawkins New York uses the HNY theme, version 1.0. In the Shopify admin it is named "October Sale Theme (10/22 Rollout)". Checked 2026-10-27.
What apps does Hawkins New York use?
We detected Klaviyo, Okendo, Rebuy, Boost AI Search, Hotjar, Microsoft Clarity on the Hawkins New York homepage.