What Shopify theme does Jeffree Star Cosmetics use?
Answer: Jeffrey Star Custom Theme v0.1.0
Teardown of jeffreestarcosmetics.com, checked 2026-10-25
Jeffree Star Cosmetics runs on the Jeffrey Star Custom Theme Shopify theme (version 0.1.0), renamed to "jsc-shopify-theme/main" in the admin. We detected 5 apps and tools on the storefront, including Klaviyo, Yotpo, Gorgias. The public catalog lists 250+ products priced from $8.00 to $500. The homepage passes 10 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Jeffrey Star Custom Theme |
| Name in admin | jsc-shopify-theme/main |
| Version | 0.1.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Jeffree Star Cosmetics
Email & SMS: Klaviyo
Reviews: Yotpo
Support: Gorgias
Upsell: Rebuy
Translation: Weglot
Catalog snapshot
Top product types: HOODIEVINYLT-SHIRTEYE SHADOW PALETTEHIGHLIGHTERCLEANSER
Top vendors: Jeffree Star CosmeticsJeffree StarStar Lounge
Teardown: 56/100
What Jeffree Star Cosmetics could improve
- ✕Homepage title is 30-65 characters SEOCurrent: 22 characters.Write a title that names the brand and the main product category. Search results truncate after about 60 characters.
- ✕Meta description is 70-160 characters SEOCurrent: 176 characters.Add a description with the value proposition and one reason to buy. It is the ad copy for every organic click.
- ✕Open Graph image for link previews SocialSet a social sharing image in theme settings so links shared on Facebook, Slack and iMessage look clickable.
- ✕Structured data (JSON-LD) SEOAdd Organization and WebSite JSON-LD so Google can show brand info and a sitelinks search box.
- ✕At least 90% of images have alt text Accessibility217 of 246 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Homepage HTML under 250 KB SpeedHTML is 1145 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed47 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
- ✕Free shipping offer visible on homepage ConversionShipping cost is the top reason for cart abandonment. If you offer free shipping over a threshold, say so in the announcement bar.
What Jeffree Star Cosmetics gets right
- ✓Homepage has exactly one H1 SEOFound 1.
- ✓Canonical tag present SEO
- ✓Below-the-fold images are lazy loaded Speed191 of 246 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed4 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog250+ products found.
Questions about Jeffree Star Cosmetics
What Shopify theme does Jeffree Star Cosmetics use?
Jeffree Star Cosmetics uses the Jeffrey Star Custom Theme theme, version 0.1.0. In the Shopify admin it is named "jsc-shopify-theme/main". Checked 2026-10-25.
What apps does Jeffree Star Cosmetics use?
We detected Klaviyo, Yotpo, Gorgias, Rebuy, Weglot on the Jeffree Star Cosmetics homepage.