What Shopify theme does Murad Skincare use?
Answer: VBT Murad v0.0.1
Teardown of murad.com, checked 2026-10-25
Murad Skincare runs on the VBT Murad Shopify theme (version 0.0.1), renamed to "murad-us/main" in the admin. We detected 9 apps and tools on the storefront, including Klaviyo, Attentive, Yotpo. The public catalog lists 132 products priced from $10.00 to $158. The homepage passes 13 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | VBT Murad |
| Name in admin | murad-us/main |
| Version | 0.0.1 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Murad Skincare
Reviews: Yotpo
Subscriptions: Recharge
Analytics: HotjarElevarTriple Whale
Catalog snapshot
Top product types: Regimens & Kits
Top vendors: Murad SkincareMurad
Teardown: 72/100
What Murad Skincare could improve
- ✕Homepage has exactly one H1 SEOFound 9.Use one H1 describing what the store sells. Many themes put the logo in the H1 or skip it.
- ✕Structured data (JSON-LD) SEOAdd Organization and WebSite JSON-LD so Google can show brand info and a sitelinks search box.
- ✕At least 90% of images have alt text Accessibility100 of 190 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Homepage HTML under 250 KB SpeedHTML is 1031 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed86 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
What Murad Skincare gets right
- ✓Homepage title is 30-65 characters SEOCurrent: 43 characters.
- ✓Meta description is 70-160 characters SEOCurrent: 158 characters.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Below-the-fold images are lazy loaded Speed164 of 190 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed8 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog132 products found.
Questions about Murad Skincare
What Shopify theme does Murad Skincare use?
Murad Skincare uses the VBT Murad theme, version 0.0.1. In the Shopify admin it is named "murad-us/main". Checked 2026-10-25.
What apps does Murad Skincare use?
We detected Klaviyo, Attentive, Yotpo, Recharge, Afterpay, Klarna, Hotjar, Elevar, Triple Whale on the Murad Skincare homepage.