What Shopify theme does NotebookTherapy use?
Answer: Ella v4.5.0
Teardown of notebooktherapy.com, checked 2026-10-26
NotebookTherapy runs on the Ella Shopify theme (version 4.5.0), renamed to "Hinoki the Wandering Botanist Full Launch" in the admin. We detected 6 apps and tools on the storefront, including Klaviyo, Loox, Rebuy. The public catalog lists 250+ products priced from $11.00 to $220. The homepage passes 11 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Ella |
| Name in admin | Hinoki the Wandering Botanist Full Launch |
| Version | 4.5.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on NotebookTherapy
Email & SMS: Klaviyo
Reviews: Loox
Upsell: Rebuy
Search: Searchanise
Analytics: Google Tag ManagerTriple Whale
Catalog snapshot
Top product types: NotebooksStickersWashiStampsBundleGift Sets
Top vendors: NotebookTherapy
Teardown: 61/100
What NotebookTherapy could improve
- ✕Homepage title is 30-65 characters SEOCurrent: 69 characters.Write a title that names the brand and the main product category. Search results truncate after about 60 characters.
- ✕Meta description is 70-160 characters SEOCurrent: 168 characters.Add a description with the value proposition and one reason to buy. It is the ad copy for every organic click.
- ✕Structured data (JSON-LD) SEOAdd Organization and WebSite JSON-LD so Google can show brand info and a sitelinks search box.
- ✕At least 90% of images have alt text Accessibility107 of 131 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Below-the-fold images are lazy loaded Speed0 of 131 images use loading="lazy".Lazy load images below the first screen to cut initial page weight.
- ✕Homepage HTML under 250 KB SpeedHTML is 694 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed112 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
What NotebookTherapy gets right
- ✓Homepage has exactly one H1 SEOFound 1.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓10 or fewer third-party script domains Speed8 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog250+ products found.
Questions about NotebookTherapy
What Shopify theme does NotebookTherapy use?
NotebookTherapy uses the Ella theme, version 4.5.0. In the Shopify admin it is named "Hinoki the Wandering Botanist Full Launch". Checked 2026-10-26.
What apps does NotebookTherapy use?
We detected Klaviyo, Loox, Rebuy, Searchanise, Google Tag Manager, Triple Whale on the NotebookTherapy homepage.