What Shopify theme does Roark use?
Answer: Archipelago Brands Theme v1.0
Teardown of roark.com, checked 2026-10-28
Roark runs on the Archipelago Brands Theme Shopify theme (version 1.0), renamed to "Production Base | @SLTWTR" in the admin. We detected 11 apps and tools on the storefront, including Klaviyo, Postscript, Judge.me. The public catalog lists 246 products priced from $22.00 to $209. The homepage passes 12 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Archipelago Brands Theme |
| Name in admin | Production Base | @SLTWTR |
| Version | 1.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Roark
Email & SMS: KlaviyoPostscript
Reviews: Judge.meREVIEWS.io
Support: Gorgias
Search: Boost AI Search
Analytics: Google AnalyticsMicrosoft Clarity
Ads tracking: Pinterest Tag
Catalog snapshot
Top product types: Short Sleeve TeesHoodiesFlannelsShort Sleeve ShirtsShortsJackets
Top vendors: RoarkAR0004 - Arcade Belts Inc
Teardown: 67/100
What Roark could improve
- ✕Homepage title is 30-65 characters SEOCurrent: 69 characters.Write a title that names the brand and the main product category. Search results truncate after about 60 characters.
- ✕Meta description is 70-160 characters SEOCurrent: 231 characters.Add a description with the value proposition and one reason to buy. It is the ad copy for every organic click.
- ✕At least 90% of images have alt text Accessibility128 of 196 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Below-the-fold images are lazy loaded Speed32 of 196 images use loading="lazy".Lazy load images below the first screen to cut initial page weight.
- ✕Homepage HTML under 250 KB SpeedHTML is 1285 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed141 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
What Roark gets right
- ✓Homepage has exactly one H1 SEOFound 1.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓10 or fewer third-party script domains Speed8 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog246 products found.
Other stores using Archipelago Brands Theme
All Archipelago Brands Theme theme examples
Similar Shopify stores
Kith
eric emanuel
Vissla
Plaine Products
Broste Copenhagen
LEIF
Questions about Roark
What Shopify theme does Roark use?
Roark uses the Archipelago Brands Theme theme, version 1.0. In the Shopify admin it is named "Production Base | @SLTWTR". Checked 2026-10-28.
What apps does Roark use?
We detected Klaviyo, Postscript, Judge.me, REVIEWS.io, Gorgias, Boost AI Search, Afterpay, Klarna, Google Analytics, Pinterest Tag, Microsoft Clarity on the Roark homepage.