What Shopify theme does Vitruvi US use?
Answer: Ecomus v1.3.0
Teardown of vitruvi.com, checked 2026-10-25
Vitruvi US runs on the Ecomus Shopify theme (version 1.3.0), renamed to "Free Scent (GB) with Air/Stone - Oct 22-29" in the admin. We detected 6 apps and tools on the storefront, including Klaviyo, Yotpo, Gorgias. The public catalog lists 110 products priced from $1.50 to $413. The homepage passes 14 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Ecomus |
| Name in admin | Free Scent (GB) with Air/Stone - Oct 22-29 |
| Version | 1.3.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Vitruvi US
Email & SMS: Klaviyo
Reviews: Yotpo
Support: Gorgias
Payments: Klarna
Analytics: Microsoft ClarityNorthbeam
Catalog snapshot
Top product types: Air Scent RefillEssential Oil BlendDiffuser Replacement PartPush Scent RefillEssential Oil KitDrive Scent Refill
Top vendors: VitruvivitruviSea to Me Blankets
Teardown: 78/100
What Vitruvi US could improve
- ✕Homepage title is 30-65 characters SEOCurrent: 71 characters.Write a title that names the brand and the main product category. Search results truncate after about 60 characters.
- ✕At least 90% of images have alt text Accessibility45 of 59 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Homepage HTML under 250 KB SpeedHTML is 500 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed89 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
What Vitruvi US gets right
- ✓Meta description is 70-160 characters SEOCurrent: 159 characters.
- ✓Homepage has exactly one H1 SEOFound 1.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓Below-the-fold images are lazy loaded Speed55 of 59 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed9 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog110 products found.
Questions about Vitruvi US
What Shopify theme does Vitruvi US use?
Vitruvi US uses the Ecomus theme, version 1.3.0. In the Shopify admin it is named "Free Scent (GB) with Air/Stone - Oct 22-29". Checked 2026-10-25.
What apps does Vitruvi US use?
We detected Klaviyo, Yotpo, Gorgias, Klarna, Microsoft Clarity, Northbeam on the Vitruvi US homepage.