What Shopify theme does Burlap & Barrel use?
Answer: Enterprise v2.0.0
Teardown of burlapandbarrel.com, checked 2026-10-28
Burlap & Barrel runs on the Enterprise Shopify theme (version 2.0.0), renamed to "Envision | Enterprise Theme | Production" in the admin. We detected 9 apps and tools on the storefront, including Klaviyo, Stamped, Gorgias. The public catalog lists 228 products priced from $1.99 to $600. The homepage passes 14 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Enterprise |
| Name in admin | Envision | Enterprise Theme | Production |
| Version | 2.0.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Burlap & Barrel
Email & SMS: Klaviyo
Reviews: Stamped
Support: Gorgias
Subscriptions: Recharge
Upsell: Rebuy
Search: Searchanise
Page builder: PageFly
Analytics: Microsoft ClarityTriple Whale
Catalog snapshot
Top product types: Herbs & SpicesSeasonings & SpicesHiddenCustom BundleBooksSalt
Top vendors: Burlap & BarrelCustom Bundle
Teardown: 78/100
What Burlap & Barrel could improve
- ✕Meta description is 70-160 characters SEOCurrent: 270 characters.Add a description with the value proposition and one reason to buy. It is the ad copy for every organic click.
- ✕Homepage has exactly one H1 SEOFound 3.Use one H1 describing what the store sells. Many themes put the logo in the H1 or skip it.
- ✕Homepage HTML under 250 KB SpeedHTML is 773 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed146 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
What Burlap & Barrel gets right
- ✓Homepage title is 30-65 characters SEOCurrent: 63 characters.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓At least 90% of images have alt text Accessibility103 of 106 images have alt text.
- ✓Below-the-fold images are lazy loaded Speed96 of 106 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed8 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog228 products found.
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Questions about Burlap & Barrel
What Shopify theme does Burlap & Barrel use?
Burlap & Barrel uses the Enterprise theme, version 2.0.0. In the Shopify admin it is named "Envision | Enterprise Theme | Production". Checked 2026-10-28.
What apps does Burlap & Barrel use?
We detected Klaviyo, Stamped, Gorgias, Recharge, Rebuy, Searchanise, PageFly, Microsoft Clarity, Triple Whale on the Burlap & Barrel homepage.