What Shopify theme does PAT McGRATH LABS use?
Answer: Dawn v1.0.0
Teardown of patmcgrath.com, checked 2026-10-26
PAT McGRATH LABS runs on the Dawn Shopify theme (version 1.0.0), renamed to "NORTHWRD | 03.23.26 | PDP update | Narvar Secure" in the admin. We detected 7 apps and tools on the storefront, including Klaviyo, Yotpo, Gorgias. The public catalog lists 159 products priced from $7.00 to $334. The homepage passes 13 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Dawn |
| Name in admin | NORTHWRD | 03.23.26 | PDP update | Narvar Secure |
| Version | 1.0.0 |
| Source | Shopify Theme Store (ID 887) |
| Currency | USD |
Apps and tools on PAT McGRATH LABS
Email & SMS: Klaviyo
Reviews: Yotpo
Support: Gorgias
Payments: Afterpay
Wishlist: Swym Wishlist
Analytics: Microsoft ClarityTriple Whale
Catalog snapshot
Top product types: KITE-spot 1EYESFACEMERCHLipstick
Top vendors: PAT McGRATH LABSNARVARDELIVERYPROTECTIONRise.ai
Teardown: 72/100
What PAT McGRATH LABS could improve
- ✕Open Graph image for link previews SocialSet a social sharing image in theme settings so links shared on Facebook, Slack and iMessage look clickable.
- ✕At least 90% of images have alt text Accessibility44 of 58 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Homepage HTML under 250 KB SpeedHTML is 587 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed138 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
- ✕Free shipping offer visible on homepage ConversionShipping cost is the top reason for cart abandonment. If you offer free shipping over a threshold, say so in the announcement bar.
What PAT McGRATH LABS gets right
- ✓Homepage title is 30-65 characters SEOCurrent: 51 characters.
- ✓Meta description is 70-160 characters SEOCurrent: 160 characters.
- ✓Homepage has exactly one H1 SEOFound 1.
- ✓Canonical tag present SEO
- ✓Structured data (JSON-LD) SEO
- ✓Below-the-fold images are lazy loaded Speed52 of 58 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed8 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog159 products found.
Other stores using Dawn
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Negative
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Questions about PAT McGRATH LABS
What Shopify theme does PAT McGRATH LABS use?
PAT McGRATH LABS uses the Dawn theme, version 1.0.0, available in the Shopify Theme Store. In the Shopify admin it is named "NORTHWRD | 03.23.26 | PDP update | Narvar Secure". Checked 2026-10-26.
What apps does PAT McGRATH LABS use?
We detected Klaviyo, Yotpo, Gorgias, Afterpay, Swym Wishlist, Microsoft Clarity, Triple Whale on the PAT McGRATH LABS homepage.