What Shopify theme does Maiden Home use?
Answer: Dawn v13.0.0
Teardown of maidenhome.com, checked 2026-10-28
Maiden Home runs on the Dawn Shopify theme (version 13.0.0), renamed to "Brand Refresh Prod (synced to github)" in the admin. We detected 4 apps and tools on the storefront, including Klaviyo, Judge.me, Affirm. The public catalog lists 250+ products priced from $90.00 to $41,950. The homepage passes 14 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Dawn |
| Name in admin | Brand Refresh Prod (synced to github) |
| Version | 13.0.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Maiden Home
Email & SMS: Klaviyo
Reviews: Judge.me
Payments: Affirm
Analytics: Northbeam
Catalog snapshot
Top product types: OttomanSofaChairBedSectionalDaybed
Top vendors: Maiden Home
Teardown: 78/100
What Maiden Home could improve
- ✕At least 90% of images have alt text Accessibility21 of 29 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Homepage HTML under 250 KB SpeedHTML is 1421 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed86 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
- ✕Free shipping offer visible on homepage ConversionShipping cost is the top reason for cart abandonment. If you offer free shipping over a threshold, say so in the announcement bar.
What Maiden Home gets right
- ✓Homepage title is 30-65 characters SEOCurrent: 52 characters.
- ✓Meta description is 70-160 characters SEOCurrent: 159 characters.
- ✓Homepage has exactly one H1 SEOFound 1.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓Below-the-fold images are lazy loaded Speed24 of 29 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed4 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog250+ products found.
Other stores using Dawn
United By Blue
Nudestix
Driftaway Coffee
Holo Taco
DÔEN
Abbott Lyon
Questions about Maiden Home
What Shopify theme does Maiden Home use?
Maiden Home uses the Dawn theme, version 13.0.0. In the Shopify admin it is named "Brand Refresh Prod (synced to github)". Checked 2026-10-28.
What apps does Maiden Home use?
We detected Klaviyo, Judge.me, Affirm, Northbeam on the Maiden Home homepage.