What Shopify theme does Mielle Organics use?
Answer: Broadcast v6.0.0
Teardown of mielleorganics.com, checked 2026-10-29
Mielle Organics runs on the Broadcast Shopify theme (version 6.0.0), renamed to "mielle-dtc-shopify/prod-theme" in the admin. We detected 4 apps and tools on the storefront, including Attentive, Searchanise, Afterpay. The public catalog lists 79 products priced from $3.99 to $100. The homepage passes 13 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Broadcast |
| Name in admin | mielle-dtc-shopify/prod-theme |
| Version | 6.0.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Mielle Organics
Email & SMS: Attentive
Search: Searchanise
Payments: Afterpay
Privacy: OneTrust
Catalog snapshot
Top product types: StylersConditionersShampooOilMoisturizersScalp Treatment
Top vendors: MIELLEMielle
Teardown: 72/100
What Mielle Organics could improve
- ✕Meta description is 70-160 characters SEOCurrent: 168 characters.Add a description with the value proposition and one reason to buy. It is the ad copy for every organic click.
- ✕Homepage has exactly one H1 SEOFound 0.Use one H1 describing what the store sells. Many themes put the logo in the H1 or skip it.
- ✕Homepage HTML under 250 KB SpeedHTML is 935 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed97 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
- ✕Product reviews app detected ConversionShow reviews on product pages. Shoppers trust other customers more than product copy.
What Mielle Organics gets right
- ✓Homepage title is 30-65 characters SEOCurrent: 54 characters.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓At least 90% of images have alt text Accessibility239 of 263 images have alt text.
- ✓Below-the-fold images are lazy loaded Speed253 of 263 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed4 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog79 products found.
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Questions about Mielle Organics
What Shopify theme does Mielle Organics use?
Mielle Organics uses the Broadcast theme, version 6.0.0. In the Shopify admin it is named "mielle-dtc-shopify/prod-theme". Checked 2026-10-29.
What apps does Mielle Organics use?
We detected Attentive, Searchanise, Afterpay, OneTrust on the Mielle Organics homepage.