What Shopify theme does Mushie use?
Answer: Pipeline v7.2.2
Teardown of mushie.com, checked 2026-10-29
Mushie runs on the Pipeline Shopify theme (version 7.2.2), renamed to "MUSHIE - ADA | FINAL SITE | 4.21" in the admin. We detected 2 apps and tools on the storefront, including Klaviyo, Yotpo. The public catalog lists 213 products priced from $7.99 to $150. The homepage passes 14 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Pipeline |
| Name in admin | MUSHIE - ADA | FINAL SITE | 4.21 |
| Version | 7.2.2 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Mushie
Email & SMS: Klaviyo
Reviews: Yotpo
Catalog snapshot
Products213
Lowest price$7.99
Highest price$150
Top product types: Gift SetteethertoysSILICONE FRIGG PACIFIERSBaby ClothesRUBBER FRIGG PACIFIERS
Top vendors: mushieFRIGGMushieRylee + CruMushie
Teardown: 78/100
What Mushie could improve
- ✕Homepage title is 30-65 characters SEOCurrent: 6 characters.Write a title that names the brand and the main product category. Search results truncate after about 60 characters.
- ✕Homepage has exactly one H1 SEOFound 0.Use one H1 describing what the store sells. Many themes put the logo in the H1 or skip it.
- ✕Homepage HTML under 250 KB SpeedHTML is 3350 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed53 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
What Mushie gets right
- ✓Meta description is 70-160 characters SEOCurrent: 115 characters.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓At least 90% of images have alt text Accessibility272 of 277 images have alt text.
- ✓Below-the-fold images are lazy loaded Speed270 of 277 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed3 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog213 products found.
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Questions about Mushie
What Shopify theme does Mushie use?
Mushie uses the Pipeline theme, version 7.2.2. In the Shopify admin it is named "MUSHIE - ADA | FINAL SITE | 4.21". Checked 2026-10-29.
What apps does Mushie use?
We detected Klaviyo, Yotpo on the Mushie homepage.