What Shopify theme does Puffy Mattress use?

Answer: No theme (headless storefront)

Teardown of puffy.com, checked 2026-10-25

Puffy Mattress is a headless Shopify store: it runs on Shopify for products and checkout, but the storefront is a Custom Next.js storefront rather than a Shopify theme. We did not detect any of the common third-party apps we track on the homepage. The public catalog lists 45 products priced from 69.00 to 12296.00. The homepage passes 13 of 18 teardown checks.

Theme details

Apps and tools on Puffy Mattress

None of the tracked apps were found on the homepage. Apps can still run on product or cart pages.

Catalog snapshot

Top product types: mattressbeddingWD-bed-frameadj-basebed-frameFC-foundation

Top vendors: Puffy Mattress

Teardown: 72/100

What Puffy Mattress could improve

• ✕
  Homepage title is 30-65 characters SEO

  Current: 23 characters.

  Write a title that names the brand and the main product category. Search results truncate after about 60 characters.
• ✕
  Homepage HTML under 250 KB Speed

  HTML is 2150 KB.

  Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
• ✕
  Under 40 script tags on the homepage Speed

  306 script tags.

  Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
• ✕
  Product reviews app detected Conversion

  Show reviews on product pages. Shoppers trust other customers more than product copy.
• ✕
  Email or SMS capture tool detected Conversion

  Capture emails from first-time visitors with a signup offer, then automate a welcome flow.

What Puffy Mattress gets right

• ✓
  Meta description is 70-160 characters SEO

  Current: 146 characters.
• ✓
  Homepage has exactly one H1 SEO

  Found 1.
• ✓
  Canonical tag present SEO
• ✓
  Open Graph image for link previews Social
• ✓
  Structured data (JSON-LD) SEO
• ✓
  At least 90% of images have alt text Accessibility

  11 of 11 images have alt text.
• ✓
  Below-the-fold images are lazy loaded Speed

  10 of 11 images use loading="lazy".
• ✓
  10 or fewer third-party script domains Speed

  0 third-party domains load scripts.
• ✓
  Mobile viewport configured Mobile
• ✓
  Page language declared Accessibility
• ✓
  Favicon set Brand
• ✓
  Free shipping offer visible on homepage Conversion
• ✓
  Public product catalog found Catalog

  45 products found.

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Questions about Puffy Mattress

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