What Shopify theme does Solly Baby use?

Answer: Pipeline v8.0.0

Teardown of sollybaby.com, checked 2026-10-26

Solly Baby runs on the Pipeline Shopify theme (version 8.0.0), renamed to "10.22 Email Welcome Flow PLPs" in the admin. We detected 7 apps and tools on the storefront, including Klaviyo, Attentive, Judge.me. The public catalog lists 153 products priced from $5.00 to $257. The homepage passes 13 of 18 teardown checks.

Theme details

Apps and tools on Solly Baby

Email & SMS: KlaviyoAttentive

Reviews: Judge.me

Support: Gorgias

Analytics: Google AnalyticsMicrosoft ClarityElevar

Catalog snapshot

Top product types: Women's Sleep SetsBaby Sleep SetsNursing CoversSwaddle + Hat SetsSolly Baby WrapsToddler Sleep Sets

Top vendors: Solly Babysolly-babypdq

Teardown: 72/100

What Solly Baby could improve

• ✕
  Meta description is 70-160 characters SEO

  Current: 162 characters.

  Add a description with the value proposition and one reason to buy. It is the ad copy for every organic click.
• ✕
  Homepage has exactly one H1 SEO

  Found 4.

  Use one H1 describing what the store sells. Many themes put the logo in the H1 or skip it.
• ✕
  At least 90% of images have alt text Accessibility

  110 of 132 images have alt text.

  Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
• ✕
  Homepage HTML under 250 KB Speed

  HTML is 541 KB.

  Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
• ✕
  Under 40 script tags on the homepage Speed

  103 script tags.

  Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.

What Solly Baby gets right

• ✓
  Homepage title is 30-65 characters SEO

  Current: 34 characters.
• ✓
  Canonical tag present SEO
• ✓
  Open Graph image for link previews Social
• ✓
  Structured data (JSON-LD) SEO
• ✓
  Below-the-fold images are lazy loaded Speed

  109 of 132 images use loading="lazy".
• ✓
  10 or fewer third-party script domains Speed

  7 third-party domains load scripts.
• ✓
  Mobile viewport configured Mobile
• ✓
  Page language declared Accessibility
• ✓
  Favicon set Brand
• ✓
  Free shipping offer visible on homepage Conversion
• ✓
  Product reviews app detected Conversion
• ✓
  Email or SMS capture tool detected Conversion
• ✓
  Public product catalog found Catalog

  153 products found.

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Questions about Solly Baby

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