What Shopify theme does TOTEME use?
Answer: By Association Only v1.0.0
Teardown of toteme.com, checked 2026-10-28
TOTEME runs on the By Association Only Shopify theme (version 1.0.0), renamed to " PRODUCTION | Toteme 2026 by BAO" in the admin. We detected 8 apps and tools on the storefront, including Klaviyo, Zendesk, Meta Pixel. The public catalog lists 250+ products priced from $1,200 to $38,000. The homepage passes 12 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | By Association Only |
| Name in admin | PRODUCTION | Toteme 2026 by BAO |
| Version | 1.0.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on TOTEME
Email & SMS: Klaviyo
Support: Zendesk
Ads tracking: Meta PixelTikTok PixelPinterest Tag
Accessibility: accessiBe
Catalog snapshot
Top product types: KnitwearCoatShoesJacketTrousersScarves
Top vendors: Toteme - INT
Teardown: 67/100
What TOTEME could improve
- ✕Homepage has exactly one H1 SEOFound 3.Use one H1 describing what the store sells. Many themes put the logo in the H1 or skip it.
- ✕At least 90% of images have alt text Accessibility6 of 16 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Homepage HTML under 250 KB SpeedHTML is 448 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed109 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
- ✕Free shipping offer visible on homepage ConversionShipping cost is the top reason for cart abandonment. If you offer free shipping over a threshold, say so in the announcement bar.
- ✕Product reviews app detected ConversionShow reviews on product pages. Shoppers trust other customers more than product copy.
What TOTEME gets right
- ✓Homepage title is 30-65 characters SEOCurrent: 30 characters.
- ✓Meta description is 70-160 characters SEOCurrent: 115 characters.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓Below-the-fold images are lazy loaded Speed12 of 16 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed4 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog250+ products found.
Other stores using By Association Only
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END.
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Questions about TOTEME
What Shopify theme does TOTEME use?
TOTEME uses the By Association Only theme, version 1.0.0. In the Shopify admin it is named " PRODUCTION | Toteme 2026 by BAO". Checked 2026-10-28.
What apps does TOTEME use?
We detected Klaviyo, Zendesk, Meta Pixel, TikTok Pixel, Pinterest Tag, Hotjar, Elevar, accessiBe on the TOTEME homepage.