What Shopify theme does Parks Project use?
Answer: Starter theme v1.0.0
Teardown of parksproject.us, checked 2026-10-30
Parks Project runs on the Starter theme Shopify theme (version 1.0.0), renamed to "Holiday 3 | 10-27" in the admin. We detected 12 apps and tools on the storefront, including Klaviyo, Postscript, Yotpo. The public catalog lists 225 products priced from $1.00 to $395. The homepage passes 10 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Starter theme |
| Name in admin | Holiday 3 | 10-27 |
| Version | 1.0.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Parks Project
Email & SMS: KlaviyoPostscript
Reviews: Yotpo
Support: Zendesk
Analytics: Google Tag ManagerGoogle AnalyticsHotjarMicrosoft ClarityTriple Whale
Accessibility: accessiBe
Catalog snapshot
Top product types: Mens SS TeeTeesHome GoodsPulloversUnisex Crew SweatshirtOuterwear
Top vendors: Parks ProjectPela CaseAll ParksSavedByConservation Corps
Teardown: 56/100
What Parks Project could improve
- ✕Homepage title is 30-65 characters SEOCurrent: 69 characters.Write a title that names the brand and the main product category. Search results truncate after about 60 characters.
- ✕Meta description is 70-160 characters SEOCurrent: 247 characters.Add a description with the value proposition and one reason to buy. It is the ad copy for every organic click.
- ✕Homepage has exactly one H1 SEOFound 0.Use one H1 describing what the store sells. Many themes put the logo in the H1 or skip it.
- ✕At least 90% of images have alt text Accessibility115 of 135 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Below-the-fold images are lazy loaded Speed39 of 135 images use loading="lazy".Lazy load images below the first screen to cut initial page weight.
- ✕Homepage HTML under 250 KB SpeedHTML is 1383 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕10 or fewer third-party script domains Speed18 third-party domains load scripts.Every app script competes with the theme for the main thread. Uninstall apps you no longer use and check that their code is removed.
- ✕Under 40 script tags on the homepage Speed140 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
What Parks Project gets right
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog225 products found.
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Questions about Parks Project
What Shopify theme does Parks Project use?
Parks Project uses the Starter theme theme, version 1.0.0. In the Shopify admin it is named "Holiday 3 | 10-27". Checked 2026-10-30.
What apps does Parks Project use?
We detected Klaviyo, Postscript, Yotpo, Zendesk, Afterpay, Affirm, Google Tag Manager, Google Analytics, Hotjar, Microsoft Clarity, Triple Whale, accessiBe on the Parks Project homepage.