What Shopify theme does Vitaly use?
Answer: Dawn v15.0.0
Teardown of vitalydesign.com, checked 2026-10-28
Vitaly runs on the Dawn Shopify theme (version 15.0.0), renamed to "SR | Main" in the admin. We detected 10 apps and tools on the storefront, including Klaviyo, Postscript, Okendo. The public catalog lists 230 products priced from $17.50 to $500. The homepage passes 14 of 18 teardown checks.
Theme details
| Field | Value |
|---|---|
| Theme | Dawn |
| Name in admin | SR | Main |
| Version | 15.0.0 |
| Source | Not from the Shopify Theme Store, or a custom build |
| Currency | USD |
Apps and tools on Vitaly
Email & SMS: KlaviyoPostscript
Reviews: Okendo
Support: Gorgias
Wishlist: Swym Wishlist
Ads tracking: TikTok Pixel
Analytics: HotjarMicrosoft Clarity
Catalog snapshot
Top product types: ChainsRingsBraceletsEarringsHomewaresPendants
Top vendors: VITALYVitaly
Teardown: 78/100
What Vitaly could improve
- ✕Homepage title is 30-65 characters SEOCurrent: 20 characters.Write a title that names the brand and the main product category. Search results truncate after about 60 characters.
- ✕At least 90% of images have alt text Accessibility50 of 87 images have alt text.Fill in alt text in the Shopify admin for products and section images. It helps screen readers and image search.
- ✕Homepage HTML under 250 KB SpeedHTML is 899 KB.Large HTML usually comes from inline app code, huge mega menus or many hidden sections. Remove unused sections and apps.
- ✕Under 40 script tags on the homepage Speed141 script tags.Consolidate tracking through one tag manager and remove leftover app snippets from theme.liquid.
What Vitaly gets right
- ✓Meta description is 70-160 characters SEOCurrent: 128 characters.
- ✓Homepage has exactly one H1 SEOFound 1.
- ✓Canonical tag present SEO
- ✓Open Graph image for link previews Social
- ✓Structured data (JSON-LD) SEO
- ✓Below-the-fold images are lazy loaded Speed53 of 87 images use loading="lazy".
- ✓10 or fewer third-party script domains Speed10 third-party domains load scripts.
- ✓Mobile viewport configured Mobile
- ✓Page language declared Accessibility
- ✓Favicon set Brand
- ✓Free shipping offer visible on homepage Conversion
- ✓Product reviews app detected Conversion
- ✓Email or SMS capture tool detected Conversion
- ✓Public product catalog found Catalog230 products found.
Other stores using Dawn
FASHIONPHILE
Brooklinen
Lucy & Yak
Wyze Labs, Inc.
World of Books
Reigning Champ US
Questions about Vitaly
What Shopify theme does Vitaly use?
Vitaly uses the Dawn theme, version 15.0.0. In the Shopify admin it is named "SR | Main". Checked 2026-10-28.
What apps does Vitaly use?
We detected Klaviyo, Postscript, Okendo, Gorgias, Klarna, Sezzle, Swym Wishlist, TikTok Pixel, Hotjar, Microsoft Clarity on the Vitaly homepage.